Wendell Berry, The Unsettling of America: Culture & Agriculture, pg. 24
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People whose governing habit is the relinquishment of power, competence, and responsibility, and whose characteristic suffering is the anxiety of futility, make excellent spenders. They are the ideal consumers. By inducing in them little panics of boredom, powerlessness, sexual failure, mortality, paranoia, they can be made to buy (or vote for) virtually anything that is ‘attractively packaged.
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