Vice President of Newfangled.com, Writer for PRINT and F+W Media, blogger, infrequent designer, reader, science fiction enthusiast...

September 19th 2009

Reblogged from futuramb| |#

futuramb:

How Technology Is Changing the Face of Innovation - WSJ.com

Listen to Michael Schrage explain how managers should do to manage innovations in three minutes.

He is basically saying: don’t have your employees come up with suggestion which is converted into grand plans of implementation, but with business hypotheses that can quickly be tested directly on the market.

Posted at 7:56am.

Notes: